Your cold email worked. Then the link hit a homepage.
Getting a cold prospect to click is the hard part — and most sequences spend that click on a homepage, a Calendly, or a PDF. inDemo gives you a different link to send: one that opens a live demo of your product, already talking, already about them.
What's behind the link
- The demo is the landing page. Your hosted demo link opens straight into your real product being driven live in a real browser, narrated by voice. No form, no signup, nothing between the click and the product.
- It's about them before they say a word. inDemo enriches the lead and reads their website — so the walkthrough uses their industry and their use case, not a generic script. Pass their name and email in the link and the demo greets them personally.
- Every click gets debriefed. Who watched, how long they stayed, what they asked — briefed to Slack or your inbox. A cold lead's questions are the warmest signal your sequence will ever produce.
Wiring it into a sequence
- 01 — Set up your rep. Product URL, demo-account login; it explores and learns the product on its own.
- 02 — Grab the hosted link. Your own branded demo address, ready to paste — with the lead's name and email as link parameters if your sequence tool supports merge fields.
- 03 — Send it as the payoff. First touch asks for interest; the follow-up sends the link. Every open is a live demo running for that one lead, at whatever hour they clicked.
We run this play on ourselves
Our own outbound sends a plain inDemo link — no deck attached, no call to book. If a cold email from us ever reaches you, the link inside it is the product demoing itself. We wouldn't ask your prospects to trust a motion we don't use.
Where it's not a fit: if your outbound sells services or something without a self-serve product to show, there's nothing for the rep to drive — this play needs a product that can speak for itself.
Try the click yourself
You're one click from the exact experience your prospects would get: watch inDemo demo itself. If it holds your attention, it'll hold theirs.
Never miss another lead.
30 free demo minutes · no card